Director, Media Experimentation & Engagement
NBCUniversal · Studio City
- Pay
- $135,000–$180,000/yr
- Job type
- Full-time
- Work mode
- Hybrid
- Category
- Studios & Entertainment
- Neighborhood
- Studio City
- Posted
- September 23, 2026 (10 days ago)
- Last verified
- October 2, 2026
About the role
NBCUniversal seeks a Director, Media Experimentation & Engagement to lead the company's incrementality and engagement measurement program for Performance and Device media. Full-time, hybrid.
What you'll do
- Own and scale the experimentation roadmap for Performance and Device media
- Serve as the causal calibration source for Growth Media Analytics' measurement triangle (MMM and MTA)
- Set the standard for experimental rigor and translate test results into clear budget guidance
- Define how NBCU measures media's effect on subscriber value and engagement
- Manage a team to high-quality execution and develop the next generation of analytic leaders
- Partner with Performance Media, Device Media, Growth Strategy, and Decision Sciences leadership on experimentation methodology
Requirements
- Advanced expertise in media measurement, incrementality testing, and causal inference
- Experience with Marketing Mix Modeling (MMM) and/or Multi-Touch Attribution (MTA)
- Strong leadership and stakeholder communication skills
- 8+ years in analytics or media measurement; management experience required
Pay
- $135,000–$180,000/yr, full-time, hybrid
This listing comes from NBCUniversal's own careers feed and was last verified against it on October 2, 2026. Stale listings are removed automatically.
More jobs at NBCUniversal
- DreamWorks Technology - Principal Engineer, AI $190,000–$230,000/yr
- Product Manager $110,000–$145,000/yr
- Product Manager $110,000–$145,000/yr
- Associate Editor, Social, NBC News Digital $75,000–$80,000/yr
← All jobs · Hiring? Post a role →
Director, Media Experimentation & Engagement
$135,000–$180,000/yr